THE RUN: AN INTERACTIVE FILM
London Underground Ad Placements for an Interactive Film
Benacus Entertainment asked me to translate their film’s complex poster design into both print, and digital placements to advertise in the London Underground. The client wanted a high-impact campaign that could engage commuters in a split second. I adapted the film poster across every major placement, from escalator panels to train car cards, transforming static ad spaces into vibrant, scalable visuals.